Rachman A, Efawati Y, Anmoel J. UNDERSTANDING THE ROLE OF FOMO (FEAR OF MISSING OUT) IN IMPULSE PURCHASE FOR SMES. RISET [Internet]. 27Sep.2024 [cited 21Nov.2024];6(2):117 -34. Available from: https://ejournal.ibik.ac.id/index.php/riset/article/view/2109